our vision:
TO create an identity not a cv.
we want to show who you are on social media, not just what you do. let us help you.
what we offer:
content
production.
Social media
management.
Ad campaign
management.
We love culture. We love representation. we love authenticity.
We embrace authenticity and celebrate diverse cultures. We seek to create engaging and impactful content that resonates with audiences. We go beyond surface-level portrayals, diving deep into the heart and soul of each client to produce genuine and powerful reflections of what they represent.
our approach
our purpose
Unlocking the Power of Social Media Marketing
Too often, owners fall for the allure of expensive ads and appearance over results. But how does this help you progress? It's like hiring Tiger Woods to teach 8 ball pool. Yes, both sports aim to put balls into a hole, but they are totally different games (and hiring Tiger is definitely not cheap).
Aside from producing and managing your social media platforms for you, we want you to understand the WHY in what we are doing.
We Value high quality content.
Here’s the thing, not many people know what that means on social media.
What makes a piece of content high quality? Is it how high the resolution of the video is? Is it the equipment that your cameraman uses? or is it about following the latest trend?
If you are thinking that these are just what makes a good video, then you're on the wrong route.
Let’s do a quick case study.
This is a video we took from KFC Spain’s official Instagram. Now, some of you may initially think, "Wow, this video is so silly," but hold on a minute. We're here to tell you that THIS is pure BRILLIANCE. Why? Because the irony grabs its audience’s attention.
And the numbers don't lie. Brace yourselves: over 1 MILLION likes and a whopping 9 MILLION VIEWS!
Imagine the impact. Just think, if even 1% (or hey, even 0.1%!) of those viewers went out and treated themselves to some finger-lickin' deliciousness from KFC, this video would have already accomplished its purpose (Btw, they have multiple videos like that and many of them have over 1 million views)!
It is not about the fancy equipment or movie style edits, social media marketing is about understanding what grabs the attention of your audience and its intended purpose.
Courtesy of @kfc.esp instagram
Attention grab + intention = quality content
Contact Us.
Hours
Monday–Saturday
10am–8pm
Phone (Call / Whatsapp)
(+65) 8924 7598, Marcus
(+65) 9107 7796, Izz
Email
topbirdiesmarketing@gmail.com